News
Rogers Decreases Internet Bandwidth
By Lannie Le at 1:45 pm on Wednesday, August 4, 2010 // 32 Comments![]()
Recently Rogers has significantly lowered bandwidth limits on some of its most popular Internet Service plans. What does it mean for Rogers customers? Our buck is getting a lot less bang. A lot less. Why am I not surprised.
Rogers didn’t make any public announcements regarding these service cutbacks. What a shame. Customers had to find out the changes to Rogers services from CBC News, and later, the Toronto Star. Lite service now comes with 15Gb bandwidth instead of 25Gb, and overage fee increases from $2.50/Gb to $4.00/Gb over the limit. Ouch. Extreme service now gets 80Gb instead of the previous 90Gb limit. What does this mean? New Extreme customers would have to pay 16% more to upgrade to Extreme Plus if they want the same level of service as the previous Extreme plan.
This bandwidth slash came in a few days after Netflix announced their plan to enter the Canadian market. Netflix is a popular online movie service that allows subscribers to view streamed video content online.
Rogers denies that bandwidth cut has to do with Netflix.
While Rogers denied that the bandwidth cut had anything to do with Netflix’s plan, it is obvious that it is in the company’s best interest is to make customers weary of bleeding bandwidth service from streaming or downloading content. Intended results are obvious: Rogers wants you to ensure you stay with their Cable TV services. In response to the angered public, Rogers said these adjustments were made to “reflect the changing nature of customer’s online behaviour”. Okay Rogers, not sure what kind of reports you receive, but last time I checked, people are surfing, streaming, and downloading more content than ever before. Who are you lying to?
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A few TED talks, YouTube videos, and Internet radio will exceed your bandwidth.
I have the Extreme service at home, which gives me 90Gb of bandwidth monthly. Now, the number might look big, but it sure isn’t. Due to the nature of my work, I am always connected, uploading and downloading. I listen to Internet radio; it is virtually on whenever I am awake. On average, I watch a couple of hours of streamed content daily, including TED talks, news bits, best of web highlights, and of course YouTube. I don’t watch as much content online as some people, but I exceed my bandwidth limit every month. You can see why I am not pleased (and many others) by this ridiculous cut back in service.
“… a new Rogers Ultra-Lite customer in 2006 was given an unlimited bandwidth cap. In 2008, that was reduced to a cap of 60GB and in 2010 that cap was reduced to 2GB. To get back to the 60GB cap, a new Rogers customer would have to forego the $28 Ultra-Lite package and subscribe to the $47 a month Extreme package, an effective price increase of 75%.” as reported by Digital Home Canada (link).
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Who does the CRTC serve?
So looks like, Rogers bandwidths aren’t going up anytime soon. I would suggest that it might be a good time to look for an alternative ISP, but the truth is, that we don’t have enough competition, and the big boys are pretty much all the same. The reality we are dealing with is that CRTC seems to bow down to the telecom companies rather than to the will of the people. This is why Canadians pay amongst the highest in the world for mobile and Internet services.
What do you think about Rogers’ move, Bell, CRTC and Canada’s lagging telecommunication services compared to the rest of the world? Let us know your opinion on the matter. Comments are welcome.
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Lannie will be following this story and CRTC related stories in the next several Chill Session Newsletters.
Lannie Le is a Creative Director at Pixel Dreams. She is an expert in Art, Design, Technology and is passionate about human rights, net neutrality and Star Trek.
Follow her on Twitter at _lannie.