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The term “branding” comes from the old practice of permanently marking livestock to identify ownership. Branding simply is the act of leaving an impression, which is applicable in any walk of life. It’s what happens when you make a move on the cutie next door or execute a series of strategies in the markets. In [...]
Choosing the correct colours for your business will enhance client relationships by sending subtle and not so subtle messages. Picture a dentist using red colours in their logo or a pink coloured bank. Exactly. That’s because different colours convey and evoke various emotional and psychological responses. We know red is sexy and passionate, but [...]
Logo Definition:
A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization (a logotype or wordmark).
http://en.wikipedia.org/wiki/Logo
You Have One Shot
Choosing a logo for your company can be [...]
Typography refers to the choosing and arranging of type in order to convey a message. Typography is an old art, dating back to somewhere around 1800 B.C but real growth in typography didn’t take place until the invention of the Gutenberg press in the mid-15th century.
Today, typesetters, compositors, typographers, graphic designers, art directors, comic book [...]
Tired of online relationships, speed-dating, lingering at the produce section to find your next match? I know I have; so I decided to turn to NASA to help me find true love. I sent a picture of myself to NASA to ship off during their September 16th, 2010 Mission (STS-133), in hopes of securing an [...]
Time is on my side. Yes it is. Sang Mick Jagger.
It’s okay to take your time and let your website evolve slowly. When it comes to web development we often think that time isn’t on our side. We expect or demand immediate action. Racing to what we believe is the [...]
There are plenty of methods to employ when attracting visitors to your new website. These days you can no longer launch a website and wait for the people come to you. Much like how a new store wouldn’t simply open its doors and expect people to come in.
It takes something for people [...]
Preparing for my monthly roundup of site statistics I came across a puzzling tidbit. Between Mario and WiiFit, Nintendo fans have found time to go online. They’re leaving the Nintendo store behind to experience, potentially, your website.
Serious. No April Fool.
These Nintendo Wiiers do represent less than one percent of my stats. [...]
According to projections created by Oustell Inc, advertisers will potentially spend more this year on online promotion than they do on print, television and radio. Outsell Inc surveyed a 1000 advertisers in December 2009 to project 2010 will be the year online marketing surpass traditional marketing. Instead of resuming their old [...]
Google already set the bar very high for 2010 with the launch of their highly anticipated Nexus One mobile smartphone. The search engine company intends to compete directly with Apple’s iphone and RIM’s BlackBerry. Did you know there are currently more mobile devices in use than computers? Look at these staggering numbers:
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